Hyundai Unifies Vehicle V2X Capabilities with AllDayEnergy Entity

Hyundai Motor Group is taking a significant step towards establishing its identity as a smart energy service provider by unifying its existing vehicle-to-everything (V2X) services under a single global entity called AllDayEnergy.

The new entity will serve as the launch point for future smart-charging and bidirectional-charging technologies in Hyundai, Genesis, and Kia vehicles. Drivers will be able to access these features through their respective apps, with AllDayEnergy initially being rolled out in Kia's app for UK owners in the second quarter of 2026. The service is planned to expand to Europe, the U.S., and Korea in the future.

AllDayEnergy aims to provide a consistent and trusted experience across different markets and service types. The entity's name reflects Hyundai's vision of making smart energy management an integral part of customers' daily lives and advancing its transition into a smart energy solutions provider.

The service will initially cover smart charging, which will allow vehicles to charge at particular times of the day and potentially at reduced power. This can help reduce the load on public utilities, allowing them to emphasize lower-emissions sources, while drivers can take advantage of lower time-of-use rates.

Later, the service will roll out bidirectional charging to the home and to the grid, abbreviated V2H and V2G, respectively. Hyundai has had its sights on bidirectional charging for many years, with the E-GMP platform that underpins most of the EVs currently offered in the U.S. from Kia, Hyundai, and Genesis being engineered for the tech.

However, taking advantage of it at home requires third-party hardware at present. Kia currently offers a bidirectional DC wall charger from Wallbox that, with the installation of the accompanying grid disconnect switch, allows the EV9 or EV6 to become an energy storage device capable of providing home backup power or EV charging with solar energy.

Hyundai has already conducted several pilot projects in Europe utilizing bidirectional charging on the Ioniq 5 EV. The company also announced the intent to expand smart charging and V2G in Europe plus V2H functionality in the U.S. - starting soon for the Hyundai brand with the Ioniq 9.

AllDayEnergy will face a unique set of challenges in the U.S., with about 3,000 electric distribution companies, or utilities, each with a different combination of rates, rules, regulations, and permitting.

Other companies, such as BMW Group, Ford Motor Co., Honda Motor Co., and Nissan Motor Co., have launched similar initiatives, including the ChargeScape technology and services platform. General Motors also has its own GM Energy business unit to oversee energy management, stationary storage, and bidirectional charging tech, including its own branded hardware.

Hyundai hasn't yet said if a unit such as this is part of the plan for AllDayEnergy, but the company does note that this signals a new identity for the company. When AllDayEnergy is launched through Kia's app later this year, it will be a significant step towards establishing Hyundai's identity as a smart energy service provider.

The company plans to continue expanding its AllDayEnergy service globally, allowing customers to seamlessly optimize their energy usage, reduce their energy costs, and contribute to grid sustainability.

## Challenges Ahead

AllDayEnergy will face a unique set of challenges in the U.S., with about 3,000 electric distribution companies, or utilities, each with a different combination of rates, rules, regulations, and permitting. This will require Hyundai to navigate a complex landscape to provide seamless energy management services to its customers.

## Comparison of Electric Vehicle Charging Services

| Service | Features | Availability | | --- | --- | --- | --- | | AllDayEnergy | Smart charging, bidirectional charging | Kia app (UK), planned expansion to Europe, U.S., and Korea | | ChargeScape | Smart charging, bidirectional charging | BMW Group, Ford Motor Co., Honda Motor Co., Nissan Motor Co. | | GM Energy | Energy management, stationary storage, bidirectional charging | General Motors |